Influence over authority

To influence without authority, ask yourself:

1) What do I want them to Know ?

2) What do I want them to Do ?

3) How to do this ? 

4) What do I want them to Think About?

5) How do I want them to Feel?

Want to force ? Come across as authoritative or directive style of management

Fixate on 1, 2, 3. Yields short term results. 

Inspire and Influence ? Build for the longer term and hone everyone's drive, passion and agency

Focus on 4 and 5. 

Read more about Influence : The psychology of persuasion .