Tuesday, January 26, 2021

Youtube 2021 Priorities

2020 Lookback

  • During the first quarter of last year, we saw a 25 percent increase in watchtime around the world.
  • 2020 was YouTube Gaming's biggest year yet, with over 100 billion hours of gaming content watched on YouTube.
  • In the first half of the year, total daily livestreams grew by 45 percent.
  • first time streamers accounted for more than 10 million streams on the platform.
  • They included Brazilian artists like Jorge & Mateus, who live streamed a concert from their garage that’s been viewed over 40 million times.


Creator Communities

  • YouTube's creative ecosystem contributed approximately $16 billion to the U.S. GDP in 2019, supporting the equivalent of 345,000 full time jobs.
  • The UK in 2019 saw approximately £1.4 billion contributed to the British GDP and the equivalent of 30,000 full time jobs. And in France, there was an estimated €515 million contributed to the French GDP and the equivalent of 15,000 full time jobs.
  • The number of channels making the majority of their revenue from Super ChatSuper Stickers or channel memberships on YouTube tripled.


Future

  • Youtube shorts is receiving an impressive 3.5 billion daily views! 
  • Currently testing a new beta program with a group of beauty and electronics creators to help people discover and buy the products they see in videos. 
  • TV was our fastest growing screen in 2020. That’s why we’ve worked to improve the look, feel, and performance of the Living Room app.


No comments:

Post a Comment

Books I am reading